February, 2021 | Vesteras Marketing and Business Development

Are Your Presentations Exciting and Memorable – or Dull and Forgettable?

February 9, 2021guyhanfordBusiness Services, Creative Insightinfographics, presentation graphics, sales presentations

Sales Presentations with Attitude We’ve all been there. Sitting through a sales pitch with 40 slides of mostly boring text about what a great company or product the vendor is pitching. How long is your attention span? Now let’s reverse roles and imagine it’s your customer or prospect being presented to by one of your

Changes Coming to Paid Search and How People Find You

Keyword Match Types and Why Broad Match Should Go Away For Google AdWords and Microsoft Advertising pay-per-click (PPC) advertisers, the use of broad match and broad match modifiers have gradually declined over recent years. That’s a good thing. Broad match typically results in a lot of impressions and clicks, but not necessarily from people who